Follow BigDATAwire:

April 12, 2016

Sonian Debuts New Analytics Platform

WALTHAM, Mass., April 12 — Sonian, a leader in cloud-based analytics and archiving, today announced the launch of View Analytics, a SaaS-based solution that enables companies to proactively extract business insights from unstructured communications data. With View Analytics, companies now have the ability to preserve, access and gain insights from their most-used communication platform and take the necessary corresponding business actions. Using the insights delivered by View Analytics, businesses can reveal potential threats in communications data before they escalate into larger problems. View Analytics enables a wide range of insights, from productivity to benchmarking to protecting intellectual property and identifying interesting trends in communication. The platform not only supports risk mitigation and enforcement of policies, but also utilizes machine learning to give unique insights into the ways employees and businesses collaborate.

Email remains the top form of internal and external business communications, and shows no sign of being displaced. According to Radicati Group, by 2018, the volume of business emails sent daily will increase 20 percent. While email archiving is a widespread corporate initiative, many enterprises aren’t taking further steps to glean and act on insights from this rich trove of data. With View Analytics, enterprises can go beyond preservation and search functionality, and gain a window into their communications via an intuitive, easy-to-use interface.

“Archiving is traditionally a defensive solution. Customers preserve emails until a legal, compliance or IT event triggers some kind of action,” said industry analyst Michael Osterman. “Sonian is at the forefront of next generation archiving where customers can leverage their communications data to proactively uncover hidden stories, augment data loss policies and ultimately reduce risk.”

View Analytics provides a never-before-possible view into an organization’s communications data. Users can analyze information around specific time periods or events, and validate that confidential data is not being leaked externally. The platform can proactively expose potential threats, flagging user-defined keywords and patterns, surfacing concerning trends, or identifying inappropriate content such as personally identifiable information. View Analytics provides a single source of truth because it analyzes data that is stored in an immutable format, which cannot be manipulated by an end-user.

“Billions of emails are sent each day by businesses worldwide. While many of them are archived, the action most often ends there. We created View Analytics to help companies unlock the potential of communications data, providing intelligence to make smarter decisions while staying secure and compliant,” said Tim McKinnon, President and CEO of Sonian. “For the first time, businesses can now obtain actionable insights from one of their richest sources of knowledge in order to enhance mission-critical objectives, security and compliance.”

About Sonian

Sonian preserves, protects and presents the world’s information. More than 25,000 customers in 43 countries trust Sonian’s secure proprietary platform to retain, retrieve and surface critical data and protect intellectual property.

Source: Sonian

BigDATAwire